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The Spirit of Hospitality in Nara Prefecture

Nara's People's Efforts towards fostering the "Spirit of Hospitality"

-To fill Nara Prefecture with the "Spirit of Hospitality"
-Efforts made by local inhabitants, business organizations and local government

Building a soothing and beautiful town

People are attracted to "Beauty." Beautiful nature and streets are a soothing place to be for both those visiting Nara as well as her local inhabitants. We plan to build a beautiful town without litter and graffiti, filled with the "Spirit of Hospitality."

Learning about our own local community and fostering love for our home district.

We should be concerned with pride in our own local community, foster its attractiveness, and pass along the goodness of our home district to visitors by taking genuine interest in nature, history and traditional culture.

Greeting with a smile; Connect to people's hearts: Communication starts with greetings / acknowledging others. Greetings bring people closer to each other. Unforgettable memories for visitors are created simply when they are directed to a place unconditionally, or when they come across a smile.

Hospitality at all locations

We will create a warm-hearted town, full of considerate people: Tourist maps in the area are distributed at stores and such; local inhabitants guide visitors themselves; seasonal flowers decorate the edge of eaves of houses and along roadside; posters proclaiming "Have a cup of tea" "Have a seat" posted at locations throughout the prefecture.

The rendering of services to meet the diverse needs of visitors.

The styles of travel today range from independent travel for individuals, to family units traveling together, visiting various locations in Japan. The "Hakusyokubunri" system involves the flexibility of offering accommodation and dining arrangements as well as accommodation-only arrangements to travelers. Hospitality establishments need to apply the Hakusyokubunri system and increase the number of guest houses by utilizing farm houses and urban houses. Creating sightseeing courses around Nara’s World Heritage Trail will make it an attractive and accessible location for vacationers, increasing the attractiveness of Nara’s enchantment.

Activity program: "Experience of a lifetime" tourism

We will develop activity programs of various hands-on experiences, to touch, produce or enjoy activities such as farming and / or forestry, manufacturing and creating local handicraft, trail walking & trips to hot springs, as well as cooking local dishes so that visitors can get a real feel for Nara Prefecture.

Volunteer sightseeing guides and storytellers, passing along the enchantment of the local community: Meeting visitor's needs to know more about a local area, volunteer guides for sightseeing and storytelling introduce visitors to places of interest and the enchantment of the local community.Prometing international exchange, these volunteers will enhance the spirit of hospitality in the local community.

Exploiting the most of history and nature, creating anattractive place to visit.

We will create adorable towns, exploiting the most of resources and materials in our local community, such as historical streets, buildings, traditional culture and natural environment so that we can foster the culture of Hospitality. This will become the natural enchantment of an area as such.

Local delicacies and souvenirs

Delicious food cooked with home-grown ingredients and souvenirs exclusive to the area create unforgettable memories for visitors. We will exploit local delicacies and souvenirs unique to us and this will enchant and attract plenty of visitors to Nara.

Goods / services that incorporate consideration towards visitors

Thought and consideration for customers is of utmost importance. Customers' satisfaction and good impression will ultimately be our own satisfaction. Adding the element of consideration towards visitors to goods / services such as greeting customers with a smile, understanding what customers need by paying close attention to them and expressing heartfelt welcome will go a long way.

Creating a safe environment for foreign visitors

A large number of foreign people come to visit Nara Prefecture. We should create a safe environment for foreign visitors to look around Nara Prefecture without having to feel anxious. There should also be sign boards and sign posts, pamphlets and menus written in foreign languages to assist our valued visitors.

Easy to understand signage and information

We should display sign boards providing easy to understand comprehensible explanation of the surrounding areas to improve the dissemination of information around tourist spots. This is so that visitors can enjoy looking around the city without feeling anxious.

Building a barrier-free town

We should develop and design thoughtfully when building facilities in town to provide a friendly atmosphere to all so that everyone can access places without difficulty. Easy access to buildings, building family restrooms, barrier free door ways and wheel chair friendly ramped pavements are all important. A map should be produced to clearly indicate all barrier-free facilities.

Accessible via public transportation

We should make access to sightseeing areas and transport within the region convenient and comfortable. There should be active construction of roads and parking spaces, the solving of traffic jams by implementing a park-and-ride system to enable smooth connections of trains and buses.

Disseminating diverse and timely information

Many people come to visit Nara Prefecture. By making the most of IT and diverse media formats, we should disseminate useful and timely information of local areas such as gourmet and hotel information, flower season information and community events in order to meet individual’s needs.

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